HP | Print 17 Exhibit – Elizabeth Seidle

Showcasing digital printing innovation.

Innovate Exhibition Display

HP challenged us to create a dynamic exhibit showcasing print samples and case studies that demonstrated the potential of their cutting-edge digital printing technology.

Our solution needed to accommodate a diverse array of displays—from small, three-dimensional objects to large, flat prints. Working closely with our fabrication partner, we designed custom tables featuring five adjustable channels on each side, allowing panels to be positioned at varying depths to best present the work.

Each project was accompanied by one to three panels sharing the pertinent details of the innovation, engagement or leadership the project embodied. The height of the panels varied to allow overlapping to maximize the display space and legibility. To ensure stability and prominence, we selected specialized display furniture for each item, enhancing both functionality and visual impact.